Nominet: Country Coded Domains "Boosts Business"

Registering a country coded domain such as a co.uk will help you win local business, argue Nominet.

clipped from news.isearchm.com Search engine optimisation allows companies to gain web exposure regardless of their moniker, but a generic domain name in the .com or .co.uk domain can bring additional traffic to a site from web-surfers navigating directly through the address bar. Phil Kingsland, director of marketing and communications for Nominet, said: "We’re responsible for the .uk country code and that includes .co.uk, .org.uk, etc and generally research that we’ve done shows that the people use these to become more local."